September 2023

AI Strategy vs AI Plan

The Importance of Understanding the Difference between AI Strategy and AI Plan: Insights for C-Suite Leaders As an Analytics Consultant, I often encounter organizations that believe they have an “Artificial Intelligence Strategy.” However, upon further examination, I find that what they have is actually an “Artifical Intelligence Plan.” This distinction is critical for organizations to […]

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Why Every CPG Brand Needs a Comprehensive Data and Analytics Strategy 

CPG Data as an Asset  As a Consumer Packaged Goods (CPG) professional, you know that data is an essential asset for staying competitive and driving business growth in a rapidly changing marketplace. Having a clear and comprehensive data analytics strategy is vital to making the most of this asset. It should guide you in collecting,

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4 Ways That AI is Disrupting the Customer Experience 

When most people envision the future, they imagine things like flying cars, sleek, techno-enabled cities, and clothing that doesn’t use zippers or buttons (for some reason). However, we’re currently living in the sci-fi future that previous generations could only dream of – all thanks to the growing prevalence of AI.    Fortunately, artificial intelligence isn’t the

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